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Send your catalog
Upload product catalogs, spreadsheets, PDFs, product images, or existing Alibaba and 1688 listings. Whatever you already have is enough to begin.
North American market entry for Chinese manufacturers
Turn proven manufacturing capability into validated North American demand. We take products you already make, test whether US and Canadian customers will buy them, and scale the ones that do.
Small initial market test. Scale only when the numbers work.
Selling directly to North American consumers is a different capability from making the product. Most factories rent it from distributors, importers and marketplaces, who keep the margin and the customer.
What direct selling actually requires
You shouldn't have to build an American e-commerce company to discover whether your product can sell in America.
One conversation to start. Weeks to a decision. Real orders, not opinions.
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Upload product catalogs, spreadsheets, PDFs, product images, or existing Alibaba and 1688 listings. Whatever you already have is enough to begin.
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We analyze each product for pricing power, landed cost and margin, competitive density, market demand and advertising potential, and rank the catalog.
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For selected products we build the positioning, landing page and advertising creative, then expose the product to real North American consumers with a controlled paid budget.
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Products that demonstrate attractive economics move into larger campaigns, inventory planning, fulfillment and long-term market expansion. Products that don't are stopped.
Before anything is built or shipped, every product is evaluated for pricing power, landed cost, competitive density, advertising potential and margin at a realistic retail price. The output is a ranked shortlist, not a guess.
For selected products we build the positioning, storefront and creative, then run a controlled paid test with North American consumers. Within weeks you have data instead of opinions.
Give us your catalog. We select promising candidates, build the positioning, landing page and advertising creative, and launch a controlled test in the US or Canada.
If the test fails, we stop.
If it succeeds, we scale it together.
Stop. CAC exceeds retail price; no viable path to margin.
Illustrative demonstration test. Figures show the format of a test readout, not actual historical performance.
The traditional export chain puts several intermediaries and months of lead time between your factory and the first signal that a product sells. Each layer takes margin, and none of them tell you why a customer bought. We compress that chain to a single measured step, before capital goes into inventory, tooling or containers.
Months of lead time. Margin taken at every step. No customer data returns to the factory.
Weeks to signal. Margin stays with the partnership. Every order teaches you something.
Don't ship 10,000 units to America and hope they sell. Test demand first.
Inventory committed before the first sale.
A test budget before any inventory.
Capital at risk
A test budget, not a container.
Time to signal
Weeks, not a selling season.
What you learn
Who bought, at what price, and why.
How we work commercially
Small initial market test. Scale only when the numbers work. For products that succeed, we structure long-term partnerships around revenue share, GMV participation, commercialization agreements or other arrangements that align our return with yours. Terms are agreed per product, once the data is in.
Direct-to-consumer selling in North America is a stack of disciplines, each with its own tooling, vendors and expertise. We operate the whole stack so you do not have to build any of it.
Demand, competition, pricing power, landed cost.
Who the product is for and why it wins.
Western-facing name, identity and packaging direction.
Conversion-built landing pages and checkout.
Photography, video and ad concepts.
Paid acquisition, primarily Meta and Instagram.
CAC, ROAS, conversion, cohort and price data.
English-language support and returns handling.
North American processing, tax and compliance.
Freight, warehousing and last-mile partners.
Channel expansion, inventory planning, retail readiness.
You
Us
Everything between your factory and the customer.
Today our team runs this process by hand for every manufacturer we work with. We are building the platform that runs it at scale: upload a catalog, and the system evaluates opportunities, launches and monitors tests, and reports back with a view of your North American business on a single screen.
Any format. Spreadsheets, PDFs, listings, images.
Scores every product against live market signals.
Real demand data flows back to the factory.
Platform preview. The interface shows what we are building toward. Today these steps are performed by our team, with the platform automating more of the process over time.
Market entry cannot be done well from a laptop in another hemisphere. Our team travels to China regularly to meet manufacturers in person, walk production lines, understand what a factory is genuinely good at, and choose opportunities together. The partnerships we want are measured in years, and those begin face to face.
Plotted to scale by latitude and longitude
Electronics & hardware
Trade & consumer goods
Precision manufacturing
Small commodities
Meetings in Mandarin or English. WeChat for day-to-day communication.
We handle the product, not a listing photo of it.
Production capacity, QC process, certifications, lead times.
Your knowledge of the product, our read on the market.
Structured for years of growth, not one purchase order.
Send us what you make. We will tell you which products we would test first, and why. No commitment beyond the conversation.
Catalogs are reviewed under confidentiality. We never share product data with third parties.