North American market entry for Chinese manufacturers

Shenzhen
22.54° N · 114.06° E
Los Angeles
34.05° N · 118.24° W

You manufacture.We handle America.

Turn proven manufacturing capability into validated North American demand. We take products you already make, test whether US and Canadian customers will buy them, and scale the ones that do.

MANUFACTURINGDEMANDPACIFICSHENZHENGUANGZHOUYIWUVANCOUVERLOS ANGELESCHICAGOTORONTONEW YORK
Great-circle routes, factory to customerManufacturingDemand

Small initial market test. Scale only when the numbers work.

01The problem

Making the product is the part you have already solved.

Selling directly to North American consumers is a different capability from making the product. Most factories rent it from distributors, importers and marketplaces, who keep the margin and the customer.

Your factory

What direct selling actually requires

  • Branding
  • Market research
  • Localization
  • Advertising
  • Storefront
  • Payments
  • Customer acquisition
  • Analytics
  • Customer support
  • Fulfillment
North American customer

You shouldn't have to build an American e-commerce company to discover whether your product can sell in America.

Ten disciplines, one question: will it sell?
02How it works

Four steps from catalog to customer.

One conversation to start. Weeks to a decision. Real orders, not opinions.

From factory floor to North American customerSchematic
  1. 01China Factory
    Existing catalog
    482 SKU
  2. 02Product Data
    Scored for the market
    927138
  3. 03Market Test
    Real paid traffic
    14d · $1,000
  4. 04Real Orders
    Measured demand
    76orders
    3.8x ROAS
  5. 05Scale
    Inventory & channels

Day 0

01

Send your catalog

Upload product catalogs, spreadsheets, PDFs, product images, or existing Alibaba and 1688 listings. Whatever you already have is enough to begin.

Week 1–2

02

We find the opportunities

We analyze each product for pricing power, landed cost and margin, competitive density, market demand and advertising potential, and rank the catalog.

Week 3–5

03

We test the market

For selected products we build the positioning, landing page and advertising creative, then expose the product to real North American consumers with a controlled paid budget.

Week 6+

04

Scale the winners

Products that demonstrate attractive economics move into larger campaigns, inventory planning, fulfillment and long-term market expansion. Products that don't are stopped.

03Product opportunity analysis

Your catalog, scored against the North American market.

Before anything is built or shipped, every product is evaluated for pricing power, landed cost, competitive density, advertising potential and margin at a realistic retail price. The output is a ranked shortlist, not a guess.

Demonstration data
Products analyzed0
Strong candidates0
Test-ready0
Not recommended0

Portable Espresso Maker

GK-2201 · Kitchen / Coffee
Factory cost
$8.70
Landed cost
$13.20
Target retail
$49.99
Gross margin
74%
Competition
Medium
Demand
High

Collapsible Travel Kettle

GK-1187 · Kitchen / Travel
Factory cost
$6.40
Landed cost
$10.10
Target retail
$34.99
Gross margin
71%
Competition
High
Demand
Medium
Add to watchlist

LED Clip-On Desk Fan

GK-0932 · Home / Seasonal
Factory cost
$3.10
Landed cost
$5.60
Target retail
$14.99
Gross margin
63%
Competition
High
Demand
Medium
Not recommended
GK-2201 · Kitchen / Coffee

Portable Espresso Maker

Recommended for market test
Unit economics74% gross margin
Factory cost
$8.70
Landed cost
+$4.50
Gross profit / unit
$36.79
Target retail$49.99
Competition
Medium
Demand
High
Why this score
  • Retail price point supports paid acquisition at a realistic CAC.
  • Category demand is established; differentiation is possible on design and pressure spec.
  • Compact form factor keeps freight and returns cost low.
All figures are illustrative demonstration data showing the structure of the analysis. They are not results from any real catalog or client.
04The market test

Real customers. Real orders. Real numbers.

For selected products we build the positioning, storefront and creative, then run a controlled paid test with North American consumers. Within weeks you have data instead of opinions.

North American Market Test

Give us your catalog. We select promising candidates, build the positioning, landing page and advertising creative, and launch a controlled test in the US or Canada.

What you receive
  1. 01Customer acquisition cost
  2. 02Conversion rate
  3. 03Advertising performance
  4. 04Customer demographics
  5. 05Price sensitivity
  6. 06Product-market fit indicators
  7. 07Estimated unit economics
  8. 08Recommended next step

If the test fails, we stop.
If it succeeds, we scale it together.

14 day US market testComplete

Portable Espresso Maker

Demonstration data
Ad spend$0
Orders0
Revenue$0
CAC$0.00
ROAS0.0x
Conversion rate0.0%
Orders per day
max 8
StatusProduct validated
RecommendationProceed to scaled launch.
Test stoppedStopped on day 9

LED Clip-On Desk Fan

Stop. CAC exceeds retail price; no viable path to margin.

CAC$60.00
ROAS0.25x
Conversion rate0.8%
Orders per day
max 2

Illustrative demonstration test. Figures show the format of a test readout, not actual historical performance.

05Why this model works

Remove the uncertainty before you commit the inventory.

The traditional export chain puts several intermediaries and months of lead time between your factory and the first signal that a product sells. Each layer takes margin, and none of them tell you why a customer bought. We compress that chain to a single measured step, before capital goes into inventory, tooling or containers.

Traditional
  1. Manufacture
  2. Export
  3. Distributor
  4. Retailer
  5. Customer

Months of lead time. Margin taken at every step. No customer data returns to the factory.

Meridian
  1. Manufacturer
  2. Market validation
  3. Direct North American demand

Weeks to signal. Margin stays with the partnership. Every order teaches you something.

Don't ship 10,000 units to America and hope they sell. Test demand first.

Ship first240 units

Inventory committed before the first sale.

Test first12 units

A test budget before any inventory.

Capital at risk

A test budget, not a container.

Time to signal

Weeks, not a selling season.

What you learn

Who bought, at what price, and why.

How we work commercially

Small initial market test. Scale only when the numbers work. For products that succeed, we structure long-term partnerships around revenue share, GMV participation, commercialization agreements or other arrangements that align our return with yours. Terms are agreed per product, once the data is in.

06What we handle

Everything between your factory and the customer.

Direct-to-consumer selling in North America is a stack of disciplines, each with its own tooling, vendors and expertise. We operate the whole stack so you do not have to build any of it.

01

Market intelligence

Demand, competition, pricing power, landed cost.

02

Positioning

Who the product is for and why it wins.

03

Branding

Western-facing name, identity and packaging direction.

04

Storefront

Conversion-built landing pages and checkout.

05

Creative

Photography, video and ad concepts.

06

Advertising

Paid acquisition, primarily Meta and Instagram.

07

Analytics

CAC, ROAS, conversion, cohort and price data.

08

Customer support

English-language support and returns handling.

09

Payments

North American processing, tax and compliance.

10

Fulfillment coordination

Freight, warehousing and last-mile partners.

11

Scaling

Channel expansion, inventory planning, retail readiness.

You

  • Manufacturing
  • Quality
  • Production

Us

Everything between your factory and the customer.

07Where this is going

One catalog. An entire market.

Today our team runs this process by hand for every manufacturer we work with. We are building the platform that runs it at scale: upload a catalog, and the system evaluates opportunities, launches and monitors tests, and reports back with a view of your North American business on a single screen.

  1. 01

    Manufacturer uploads catalog

    Any format. Spreadsheets, PDFs, listings, images.

  2. 02

    Platform evaluates opportunities

    Scores every product against live market signals.

  3. 03

    Tests launch and report

    Real demand data flows back to the factory.

  • US MarketOpen
  • Canada MarketOpen
  • Product Scores482scored
  • Active Tests3running
  • Revenue30-day
  • Orders30-day
  • AdvertisingROAS by product
  • InventoryCoverage
  • Recommendations2new

Platform preview. The interface shows what we are building toward. Today these steps are performed by our team, with the platform automating more of the process over time.

08China presence

We come to the factory.

Market entry cannot be done well from a laptop in another hemisphere. Our team travels to China regularly to meet manufacturers in person, walk production lines, understand what a factory is genuinely good at, and choose opportunities together. The partnerships we want are measured in years, and those begin face to face.

Operating regionPearl River Delta · Zhejiang
112°E114°E116°E118°E120°E122°E22°N24°N26°N28°N30°NTO NORTH AMERICAShenzhenGuangzhouDongguanYiwu

Plotted to scale by latitude and longitude

  • 22.54° N 114.06° E

    Shenzhen

    深圳

    Electronics & hardware

  • 23.13° N 113.26° E

    Guangzhou

    广州

    Trade & consumer goods

  • 23.02° N 113.75° E

    Dongguan

    东莞

    Precision manufacturing

  • 29.31° N 120.08° E

    Yiwu

    义乌

    Small commodities

Meetings in Mandarin or English. WeChat for day-to-day communication.

  • In-person product review

    We handle the product, not a listing photo of it.

  • Capability assessment

    Production capacity, QC process, certifications, lead times.

  • Joint opportunity selection

    Your knowledge of the product, our read on the market.

  • Long-term partnership

    Structured for years of growth, not one purchase order.

Start with a test

Your next North American bestseller may already be in your catalog.

Send us what you make. We will tell you which products we would test first, and why. No commitment beyond the conversation.

Catalogs are reviewed under confidentiality. We never share product data with third parties.

Catalog upload

Drop catalog files here

PDF, Excel, CSV, product images, or a ZIP. Up to 200 MB.

Prototype: upload UI only. Files are not transmitted.